Milo Yiannopoulos has fallen victim to a nasty prank, placing him in a select group of new media types whose online profiles have ‘had a bit of work done’.
Remember “artificially inflated” social media guru Maz Nadjm,
Senior Online Community Product Manager at BSkyB Head of Social Media at Ogilvy Group UK Director of Social Media at TSL Education founder of the humbly-named social media agency SoMazi? Nadjm was busted by the Telegraph in 2009 for using artificial means to boost his Twitter following.
Nadjm, who goes by the name @Mazi on Twitter, was never able to explain why he was following so many German porn stars and South African hairdressers, nor why he was being followed by so many attractive and scantily-clad young ladies soliciting webcam chats (who knew the chubby chaser scene was so lively?). Such were the hallmarks of follower gaming back in the day.
Things have moved on a bit since then, as I discovered yesterday, when, in apparent retaliation for our article outing PeerIndex chief executive Azeem Azhar for follower gaming, someone pointed a gaming service at my personal Twitter account and gifted me 20,000 bogus followers.
The results were disturbing. Last night, I had a terrifying dream in which, my credibility shattered, I’d founded an online consultancy called SoMilo, had gained five and a half stone courtesy of KFC’s Bargain Buckets and was reduced to bribing social media postgraduate hotties to join my “team”. Oh, and I kept unexpectedly farting on stage.
Update: They’ve just done it again. I now have over 40,000 bogus followers, placing me comfortably in the big leagues of follower gamers, alongside “venture capitalist” Joe Neale and other donkey-dicked Twitter gods. Help!